What You Need to Know about GA4
May 9th, 2023
2023 marks the end of Universal Analytics and the start of Google’s new Google Analytics 4, or GA4. Here’s what you need to know to prepare for the switch.
AI Content: Helpful or Harmful?
April 27th, 2023
AI-generated content has been on the rise for years, but has it reached the point where it can create usable website copy?
Living in a Cookieless World: The Era of Cookieless Tracking
June 17th, 2022
No, we’re not talking about delicious baked goods. We’re covering the latest update from Google that ushers in cookieless tracking initiatives in the digital marketing world.
Facebook’s Metamorphosis: A Look at Meta Business Suite
May 17th, 2022
So what’s the deal with the new Meta Business Suite? Take a look at our highlights of Facebook’s new updates and features that streamline your social media management.
The Fundamentals for Optimal Website UX
March 15th, 2022
Good UX means that your website is designed with your users in mind. They’re the ones using it, after all. Take a look at some user experience fundamentals you need for your website.
The Importance of Website Content in the Web Development Process
February 8th, 2022
Original, relevant, and engaging content is what makes your business's online presence unique to both Google and your users. Learn more about ways to create content that seamlessly blends with your website, design, and SEO strategy.
7 Tips to Build a Strong Holiday Digital Marketing Strategy
December 13th, 2021
The holidays are one of the most important times of the year when it comes to making money and growing your business. Fight overwhelm by starting with 7 simple holiday marking tips.
SEO and Digital Marketing: Blending Strategies for Success
October 6th, 2021
Digital Marketing is the process of promoting products and services through social media or email marketing.
On-Page SEO Checklist: Where to Focus First When Making SEO Updates
August 20th, 2021
Search engine optimization (SEO), or the practice of improving your visibility in organic search results, is a massive field. A great place to start is with an on-page SEO checklist. By checking and double-checking that these seven basic SEO pillars are complete and optimized, you can increase the chances that someone will actually read what you’re writing online.
June 2021 Google Algorithm Updates
June 29th, 2021
As of June 2, a number of core algorithm updates took place along with the release of the Core Web Vitals update which is set to roll out through August.
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