Erie County Community College (EC3PA)

Digital Marketing 

Erie County Community College of Pennsylvania (EC3PA) started working with Epic Web in 2021 to educate the local community about the benefits and value the community college will be offering and enrolling students for its inaugural fall class. 

Utilizing a paid and organic strategy contributed EC3PA having over 1000+ applicants before the end of their fall sessions. EC3PA has also created a presence on social media that is informative, engaging, and communicative. 

Google Ads

Search Engine Marketing, namely Google Ads, proved extremely valuable to EC3PA's student recruitment efforts. In three short months, over one million ads were served, resulting in more than 125,000 interactions. Brand ads were clicked on at a rate of 36% and converted the end-user into an applicant over 5% of the time. These metrics far exceed the national average in the education industry. 

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